Businessworld hikes cover price

Weekly business magazine Businessworld has doubled its cover price to Rs. 10.

Businessworld, which belongs to the Calcutta-based ABP Group, had cut its cover price to Rs.5 and turned weekly (from fortnightly) in 1999. That move had prompted rival Business Today to bring down its cover price from Rs. 15 to Rs. 10.

An article in Business Standard (which was formerly a part of ABP), examines the reasons and the potential impact.